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What is The Differences between SEO and SEM | Seo Beginners

Differences between SEO and SEM


Hello all,

Today i am going to share a common question's answer which is in every beginner's mind who started to learn SEO and SEM. The question is what are the main differences between SEO & SEM.






First of all you must know what is SEO (Search Engine Optimization) and what is SEM (Search Engine Marketing). SEO is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” listings on search engines. SEO is the first thing which you do on your website and after that SEM is done.

SEO is optimizing the website to achieve good rankings in the SERP while SEM goes beyond SEO. It involves other methods as well which can get you more search engine visitors like PPC advertising.

SEO Starts with keyword research, selecting keywords which you want to show in results on search engines such as google,yahoo,bing. Now a days in SEO quality matters not the quantity, so quality content is made and published on your site with all the keywords which you have selected on your website's various pages.

Title
Keywords
Url
Description

After SEO is done then SEM occurs. You have to publish your quality content on 3rd party Websites.   The activities which are done in SEM are :-

Unique Article Posting
Press Release
Blog Post
Forums
Directory
Social Media such Facebook pages, Google+ page, Twitter & Linkedin Account
Classifieds

Guest Blogging

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