How to build the perfect Optimized page
Steps for keyword targetting and OnPage Optimization
Uniquely Valuable:
Uniqueness is the primary factor
which is very essential for a perfect optimized page. As it is clear from the
name Unique means that don’t appear anywhere else on the web. Any potential
visitor could easily get information from the keyword itself or the targeting
phrase. Nowadays pages on many websites are valuable but some of them provide
unique kind of information. Value of uniqueness is so much important than
unique content.
A well formatted unique page
provides authentic and value beyond self promotion of the website author. The
texts, images and multimedia in the particular must be significant and
remarkable. Lastly, a unique page is the one which is simply described as a
‘High Quality’ useful for potential visitors.
Phenomenal UX
At a simple UX means the page or
a website which is easy to understand. The page must have property of loading
quickly even on slower connections (a mobile) and which is designed to be
visually attractive and pleasing. A Phenomenal UX page must possess following
qualities:
·
Clear layout
·
Attractive Visuals
·
Beautiful + Simple Design
Meta Data Inclusive
First we talk about what is Meta
Data. A Meta data is the one that describes other data which is also depict as
an underlying description. Some examples of Meta data are date creates and
modified, author, file size etc. Now, a Meta Data Inclusive defines the page
that includes special authorship, an attractive and enticing Meta description
and the most important the schema markup ex: recipes.
Bot Accessible
Bots or spiders are basically
tiny programs that crawls number of websites across the internet. The bots that
are created by major search engines like Google, Yahoo, and Bing analyze a
website and report back with a valuable data. This data indexes and later used
for providing rank to a particular website. For a bot accessible website
several parameters must be followed such as:
- The page is the only URL on which the content appears and if this property doesn’t follow all other URL’s canonicalize back to original.
- URL section must include in a formatted RSS feeds or Sitemap files.
- Robots.txt can be used to intelligently limit what a search engine sees in your website so make sure not to make errors that prevents crawling and indexing of your website.
- For a temporarily down page use status code 503 and don’t use multiple redirection for a website.
Keyword Targeted:
Refers to the Primary and
Secondary keyword phrases appear in prominent position in the page headline.
The keywords targeted must rely on usability, user experience and a natural
flow principle for a visitor. Some important elements of keywords targeted mechanism
as according to search engine recommendation are Page Title, Head Line, Body
Text, URL, Alt attributes, Meta description and keywords, Internal links etc.
Multi Device Ready:
Nowadays everything is online as people are
using are mobiles, tablets, laptops etc and their use in terms of Internet
access is increasing day by day. Many people browse the internet at home, at
work etc and they are not just consuming but they are sharing. Lastly, if you
are not optimized all the devices with respect to this terms, you are missing
opportunities for its promotion to broader audience.
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ReplyDeleteVery useful article to improve my SEO strategy.
ReplyDeleteThanks.
Website Designer Bangalore